EFTA01932501.pdf

To: Cc: ; Richard Kahn[ From: Tyler Shears Sent Thur 2/20/2014 7:21:51 PM Subject: Re: Mr. Epstein, Looking forward to speaking to you this weekend. Let me know when is a good time or should I schedule with Leslie? I am seeing flux of 1-2 negatives on first page today, with only one yesterday. I will explain this more when we speak. If you see Rich today maybe you can check from office through private browsing to see results there? Sincerely Tyler Shears On Thu, Feb 20, 2014 at 3:41 AM, Jeffrey Epstein <jeevacation@gmail.com> wrote: tyler, you have done lots of work, the golas listed however were not mine. i was specific that i ddin't care about yahoo or bing. at all. only yesterday from fresh computers were three neg on first page. and one of them in 2nd postion. lets talk over the weekend. On Wed, Feb 19, 2014 at 4:11 PM, Tyler Shears ‹ > wrote: Rich, Thank you for your email. I summarized the key achievements for Mr. Epstein to review. I also speak to our initial goals, current strategy and importance of continuing to the next step. Goals • Identify and dislodge any negative results from first page of Google, Yahoo, Bing for "Jeffrey Epstein" • Implement sustainable strategy for management over time leveraging internal assets Kev Achievements • Removed/Replaced Mugshot from Primary Position on Google 1st Page EFTA_R1_00384745 EFTA01932501  o Worked directly with CEO of Businesslnsider.com • Reduced # of negative placements (Google) from 5 to 1 over 6 months - PDF attached. • Removed Mugshot from Yahoo Images Top 8 • Reduced # of negative placements (Yahoo) from 4 to 0 over 6 months - PDF attached • Reduced # of negative placements (Bing) from 4 to I over 6 months - PDF attached • Secured positive articles in Forbes and Huffmgton Post - this is important to help set future tone of editorial from these outlets since prior negatives are here. • Created and distributed press w/ • Resolved hacked websites and updated sites for better search optimization. • Secured JeffreyEpstein.net I've attached PDF's of results from a clean Firefox w/ Private Window Mode enabled (cntrl+shift+p) - same that you used on phone today. I believe some of the frustration may come from checking results in diffeicut ways. Strategy Moving Forward • Set up as contributing author on NationalGeographic.com o Leverage NatGeo authorship to secure a few additional sites (i.e. Buffington) o Use sites has authorship on moving forward to support positive mentions and positive reputation for Mr. Epstein. o The goal here is to set you up moving forward without requiring artificial (paid) support. That is a majority of our cost now. • Content improvements (working with on this) on existing sites. • Finalize and Launch JeffreyEpstein.net • Continue to aggressively promote any and all sites required to dislodge negatives (per last conversation on Jan 10 w/ Mr. Epstein) - this is showing results already. I believe we can do the work required to sink the remaining negatives in the next 60 days. EFTA_R1_00384746 EFTA01932502  For this business, we win once you are happy, not by keeping you on as a monthly customer. The ideal situation is you need minimal support from us starting 60 days from now - and will end up in a position by middle of year where you should only need us if something else comes up. Please advise on status of moving forward and our outstanding invoice. Respectfiilly, Tyler Shears Shears Consulting Group On Wed, Feb 19, 2014 at 2:20 PM, Richard Kahn wrote: i spoke with mr epstein and he is unsure of what has changed since he engaged you. to date you have billed 50,632.89 and mr epstein is unsure of how to proceed. lets discuss. thank you Richard Kahn I-$BRK Associates Inc. 575 Lexington Avenue, 4th Floor, New York New York 10022 t *********************************************************** The information contained in this communication is confidential, may be attorney-client privileged, may constitute inside information, and is intended only for the use of the addressee. It is the property of Jeffrey Epstein Unauthorized use, disclosure or copying of this communication or any part thereof is strictly prohibited and may be unlawful. If you have received this communication in error, please notify us immediately by return e-mail or by e-mail to kevacation©gmail.com and destroy this communication and all copies thereof, including all attachments. copyright -all rights reserved EFTA_R1_00384747 EFTA01932503