EFTA00607527.pdf

tqt,eor.,vheid Experience W Communications Intern, Discovery Communications, New York, NY Jun 2012-Aug 2012 Science, Velocity and Corporate Communications • Composed media alerts, media lists and pitched to press for premiering shows on Science and Velocity • A part of the publicity team for shows including Through the Wormhole with Morgan Freeman and Overhaulin' • Assisted Science team with press for San Diego Comic Con 2012 events, including Firefly 10-year Anniversary panel • Drafted communications strategies for Oddities: San Francisco and Miracle Ball • Created full press coverage reports for Science panels at SDCC and Volkswagen Shark Week sponsorship • Oversaw and maintained press web pages for Science and Velocity Assistant Director - Communications, Hill Communications, Syracuse, NY Apr 2012-present Student-run public relations firm • Responsible for all internal and external communication for the firm • Oversaw publicity efforts for W20 Group and Newhouse partnership announcement • Advise firm members on proper communications procedures, including publicity and social media • Oversee firm social media presence over multiple platforms, including Twitter, Facebook, Foursquare and LinkedIn Communications Intern, Discovery Communications, New York, NY Jun 2011-Aug 2011 Science, Discovery Fit & Health and Planet Green • Wrote media alerts, advisories, pitch letters, and arranged interviews with talent • Designed a social media campaign for Through the Wormhole with Morgan Freeman on Science Channel • Helped run a promotional event for Wonders of the Universe with Brian Cox on Science Channel • Updated the Advertising Sales Senior Vice President bios • Organized a video contest for Discovery interns across the US Public Relations Intern, Rosamond Gifford Zoo, Syracuse, NY Sept 2011-Dec 2011 • Wrote lead feature story published in My Zoo Magazine • Maintained zoo website and social media accounts • Helped organize zoo promotional events and contests Account Executive, Hill Communications, Syracuse, NY Jan 2012-Apr 2012 Student-run public relations firm • Collaborated with Account Supervisor and three team members • Earned five publicity spots for client in popular Central New York media, including The Post-Standard • Increased client Facebook "likes" by more than 420% 3-time Ketchum Mindfire Challenge Winner Mar 2011-present Crowdsourcing website contributor • Created ideas for challenges facing Ketchum and real clients • Designed three winning campaigns featuring social media, target audience research and advertisements • Won $400 in prizes for winning campaigns Education Syracuse University 2013 S.I. Newhouse School of Public Communications, Syracuse, NY B.S. Public Relations Minors: Marketing, English and Textual Studies Dean's List q-Conors / Activities / Retail Skills • Dean's Scholarship • Microsoft Office Suite • Lexis/Nexis • Public Relations Student Society of America • Adobe InDesign • Final Cut Express • Hill Communications • Adobe Photoshop • AP Writing Style • The National Society of Collegiate Scholars • Adobe Illustrator • IBM Lotus Notes • Yogurtland Employee of the Month - Oct. 2012 • CisionPoint • SCUBA Certified EFTA00607527