EFTA02563098.pdf

From: Michael Jesselson Sent: Sunday, November 18, 2012 5:44 PM To: Farkas, Andrew L. Cc: Farkas, Geor e; michael_lynto • strauss® cary ; pahughs ; Carleton, George; jbla ; Cohen, Jeffrey; ste dmoo ; doc • ariellefarkas thomas.flexner Lieber R b • ; sphanson wlaude ; Jennifer ; mbronfm david.levinson chris.cuomcil l Noah marcpacke arosen raymond.j.mcguir Steve.stou bip• Farkas, Robin; bernardkru RKoe lyo adam.zotk maurice.blanc , Lew, Marc; RLe alan.wiene robert_wiesenth din- ackman el mfascitell , lililynto andrew.•au • bberkm. mlas ssulayem a aco gra ischrag RRUBEN@RUBENCO.COM; srosenbla t 'tko gsmi i MBLAN' mblu nstrak= Stishma de• • srbrouman• rcamo tmalk ; .max *swilki movealon Maiz7: • bra sgordo perc1 Wb71 ; carlos.range a Greenberg, Phil; jeevacation@•mail.com; nsagarl Farkas, Sandi; Garrison, Frank; shanda martyedelm ethan•enn Rcheeve cjmart•n Bmeni Lstnew mhtis• ames.tis• jonathan.mechan lori.moor= mmkj1234 mslesse wms12 ceffron 9a laura ariellefark FrillAiWtatl• rscoheri mste irastatfelcilla dedelso ; 'rose cindyedelson • Ilaud Subject: Re: How to B ionaire Without Really in Having been involved in the hunt brothers silver attempt ( on the other sid=) I suggest you don't end up as they did in your audacious endeavor. The good news is that due to its "chemistry" you can indeed stockpile witho=t being concerned with expiration dates.... EFTA_R1_01725587 EFTA02563098 Sent from my iPad On Nov 18, 2012, at 12:24 PM, "Farkas, Andrew L." <-> wro=e: > I offer this story in lieu of what may be GC missives and/or Burger Offic=onado issues that may not be forthcoming this week due to the holidays. En=oy my friends for it is an absolutely true story. > The title above could have been, "How I Cornered The World Twinkie Market=For 3 Hours." Yes, I did it. And here's how. > At 6:30 am this morning I realized that, my favorite childhood treat, wo=ld never again be produced by Hostess. Perhaps the brand and the recipe wirl be auctioned off to another bakery. Maybe Payard, Boulud or Greenberg's =ould become the new purveyors. But never again would that spongy, creamy g=odness, just a few molecules away from plastic, be delivered in what was u=til Friday that ubiquitous, individually-cellophane-wrapped-10-to-a-box fo=mat. And so I knew what I had to do. Like those who feared the disappearan=e of what is now labelled "Coke Classic," I had to stockpile. > Ebay is really the bastion of the apocalyptic economy. There is virtually=nothing one cannot procure on ebay. And so it was to this international el=ctronic exchange that I turned to commence the implementation of my strate=ic plan. My inquisitive nature was rewarded. There were 50 lots of 1-5 box=s each of Twinkies for sale from every corner of the US. And so I commence= the bidding. > Ebay is, in theory, a perfect market. If you have not used it, you must t=y. Be forewarned, however, that it can be addictive. Also, don't let your =pouse know. From the moment I disclosed the commencement of my quest to co=ner the global Twinkie Market, to become a Twillionaire, I became the targ=t of no small amount of ridicule from my wife and six year old son. "Let t=em laugh," thought I! "Soon they will come crawling, begging to share in m= secret stockpile of golden goodies!" Little did I know, however, that I w=s about to provide my son with the greatest crash course on the American E=onomic System ever devised. > So the bidding began. It started at about $1.150 per Twinkie (1.15 p/t). =Wanting to test the market and set the price I determined that my first lo= should include only a single box of 10. This would permit me to bid high,=thereby determining the effective price elasticity of demand for the holy =winky, without spending too much money. I entered a maximum bid of 5.0 p/t=(assuming that no one in their right mind would be willing to pay 5 bucks =or a Twinky) and watched the market develop. (N.B. There is generally rela=ively little action in a typical Ebay auction until the last 3-5 mins; it'= like professional basketball in that respect). As the auction drew to clo=e perhaps 22 bids were lobbed in driving the price above 1.75 p/t! Lo and =ehold I won the first auction at 1.8 p/t. And so the bar was set. > As my confidence and thus my fortitude grew I started bidding on larger l=ts with greater precision. Sparing you the heart pounding high pressure ex=erience, before one knew it Twinky auctions were coming fast and furious.=There was one closing literally every 15 minutes from every corner of Amer=ca. And we were winning every one. Yes, my fellow Americans, by about 8:45=am my son George and I had cornered the US Twinky market much like the Hun= Brothers unsuccessfully tried to corner the silver market in the late 197=s (they ultimately failed but, for a brief moment, we succeeded -- read on=. > It was fascinating. We were actually bearing witness to American capitali=m at its finest while simultaneously assembling a strategic stockpile of T=inkies (previously thought to have a half-life approximating 1,000 years b=t in fact having a "best used by" life of only about 2 months). In any cas=, amidst our sugar fueled euphoria emerged a stunning dynamic. The price o= Twinkies on the World Twinky Exchange had more than doubled! Whereas we w=re paying an average of 2.0 p/t earlier in the day, the price had risen to=in excess of 4.0 p/t and we had assembled massive reserves! It was time to=engage in Twarbirtage and start selling off our Twinkies! Such an activity=would cause a bulge in our 2 EFTA_R1_01725588 EFTA02563099 wallets while simultaneously precluding a bulge=in our waistlines! "Oh Frabjous Day, Calloo Callay," he chortled in his 10=! > And so, faithful readers, it just goes to show that in America everything=has a price and the opportunity to strike it rich is to be found around ev=ry corner. I'm sure you are wondering what happened next and what was reta=ned in our strategic stockpile. That will be disclosed on a need-to-know b=sis my friends. Just let this be a lesson. Fun, food and profit can be fou=d everywhere. And if you need a Twinky fix, well > This message, and any attachments hereto, is confidential and intended ex=lusively for the use of the individual or entity to whom it is addressed. =his communication may contain information that is confidential, proprietar=, privileged, subject to a confidentiality and/or non-disclosure agreement= or otherwise exempt or protected from disclosure (either by contract or u=der applicable law). If you are not the intended recipient, you are hereby=notified that printing, retaining, reproducing, copying, disclosing, disse=inating or using this message or any information contained herein (includi=g any reliance thereon) is strictly prohibited. If you have received this =essage in error, please contact the sender immediately and destroy the mes=age (including any attachments) and any copies in their entirety, whether =n electronic or hard copy format. Nothing contained in this e-mail shall b= considered a legally binding agreement, amendment or modification of any =greement with C-III Capital Partners LLC or any of its affiliates, each of=which requires a fully executed agreement to be received by C-III Capital =artners LLC or such affiliate. <?xml version=.0" encoding=TF-8"?> <!DOCTYPE plist PUBLIC "-//Apple//DTD PLIST 1.0//EN" "http://www.apple.com/DTDs/PropertyList-1.0.dtd"> <plist version=.0"> <dict> <key>conversation-id</key> <integer>237308</integer> <key>date-last-viewed</key> <integer>0</integer> <key>date-received</key> <integer>1353260804</integer> <key>flags</key> <integer>8590195713</integer> <key>gmail-label-ids</key> <array> <integer>6</integer> <integer>2</integer> </array> <key>remote-id</key> <string>258765</string> </dict> </plist> 3 EFTA_R1_01725589 EFTA02563100