EFTA01103815.pdf
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HUFFPOST BUSINESS
Everything You Don't Know
About Tipping
04/08/2014
Tipping is not about generosity. Tipping isn't about gratitude for good service. And tipping
certainly isn't about doing what's right and fair for your fellow man.
Tipping is about making sure you don't mess up what you're supposed to do.
In my case, the story goes like this:
In college, I was a waiter at a weird restaurant called Fire and Ice. This is the front page of
their website:
That sad guy in the back is one of the waiters. He's sad because he gets no salary and relies on
tips like every other waiter, but people undertip him because at this restaurant they get their
own food so they think he's not a real waiter even though he has to bring them all their drinks
and side dishes and give them a full tour of the restaurant and how it works like a clown and
then bus the table because they have no busboys at the restaurant and just when the last thing
he needs is for the managers to be mean and powerful middle aged women who are mean to
him, that's what also happens.
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Bad life experiences aside, the larger point here is that I came out of my time as a waiter as a
really good tipper, like all people who have ever worked in a job that involves tipping. And
friends of mine would sometimes notice this and say sentences like, "Tim is a really good
tipper." My ego took a liking to these sentences, and now, ten years later, I've positioned
myself right in the "good but not ridiculously good tipper" category.
So anytime a tipping situation arises, all I'm thinking is, "What would a good but not
ridiculously good tipper do here?"
Sometimes I know exactly what the answer to that question is, and things run smoothly. But
other times, I find myself in the dreaded Ambiguous Tipping Situation. (By the way, this
whole post might sound somewhat psychotic to someone not from the US. At some point, the
US decided that customers, not employers, should pay the salaries of service employees, and
it's been this bizarre mess of a system ever since. This whole post refers to tipping in the US.)
1) The Inadvertent Undertip
( Here you go! Eight \
specialty cocktails,
painstakingly made with
care and expertise over
the past 285 seconds of
my one life.
$5 Tip
•itbutwM tom
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2) The Inadvertent Overtip
( Here's your delivery m
fro
Fresh0irect that I carried
here with my arms!
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Wow! Thanks man!!
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3) The "Shit Am I Supposed To Tip Or Not?" Horror
Moment
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And that concludes our tour
of Streit's Matzo Factory.
wanbubtby corn
(Thank youj
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accept tips fat tows. Ws hove a
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I don't want to live this way anymore. So this week, I decided to do something about it.
I put on my Weird But Earnest Guy Doing a Survey About Something hat and hit the streets,
interviewing 123 people working in New York jobs that involve tipping. My interviews
included waiters, bartenders, baristas, manicurists, barbers, busboys, bellmen, valets,
doormen, cab drivers, restaurant delivery people, and even some people who don't get tipped
but I'm not sure why, like acupuncturists and dental hygienists (I'm still not sure why, nor are
they). I covered a bunch of different areas in New York, including SoHo, the Lower East Side,
Harlem, the Upper East Side, and the Financial District, and tried to capture a wide range,
from the fanciest places to the diviest.
About io% of the interviews ended after seven seconds when people were displeased by my
presence and I'd slowly back out of the room, but for the most part, people were happy to talk
to me about tipping -- how much they received, how often, how it varied among customer
demographics, how large a portion of their income tipping made up, etc. -- and it turns out
that service industry workers have a lot to say on the topic.
I supplemented my findings with the help of a bunch of readers who wrote to us with detailed
information about their own experiences, and with a large amount of research, especially
from the website of Wm. Michael Lynn, a leading tipping expert.
Okay so I know stuff about this now. Here's the situation--
Here's What You Need To Know Before You Tip
Someone:
The Stats
The most critical step in avoiding Ambiguous Tipping Situations is just knowing what you're
supposed to do. I took all the stats that seem to have a broad consensus on them (at least
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throughout Manhattan -- although most of my non-New York research was similar) and put
them into this table:
Tipping Statistics
Tips
Percentage of If You Are
Low Average High
Customers Don't What
Tippers Tippers Tippers
Who Tip Tip, Perce
Them Give Give Give
Tipping You're... of Their
Situation Salary?
Even if service sucks, never go below
15%; If there's an 18% automatic
The 85-100 gratuity added and you normally
WAITER 99.5% <17% 17-20% >20%
worst would have tipped higher, add In the
extra. If you have a coupon, tip on the
pre-coupon price.
RESTAURANT $401 Add a little extra
95% 2 $2 or $3 30-70%
DELIVERY 20% worst in bad weather.
Not necessary, but if you order
RESTAURANT for 10 people and it's all
35% $0-1 10-20% Fine N/A
TAKEOUT carefully packaged, that took
time. Tip.
51/beer; 51/beer; 51/beer:
51/ 51/ 52.3/ The longer they spend making
cocktail; cocktail; cocktail; The 70-100
BARTENDER 98% you a drink, the more you
<15% of 15-20% of >20% of worst
larger larger larger should tip.
tabs tabs tabs
You're more obligated to tip if
A little
Loose $1or your drink took time to make,
BARISTA $0 cheap 20-40%
change MOM but it's nice to tip anyway,
but fine especially if you're a regular.
Tip more if you get off
Super
CAB DRIVER 90% <10% 10-18% >18% 15-30% somewhere where they're
cheap
unlikely to find a customer.
$5 or Super
VALET GUY $1 $2-4
more cheap
SO-75% N/A
$2-S total,$2/bag; Apparently they'll stand and
HOTEL depending $5 $4-S/ Super wait for a tip for three seconds,
BELLMAN 85% on
minimum 50-75%
number of bag cheap but that's the max before
bags In total they're being rude.
95% Almost no one tips for anything
APARTMENT $100-5
(oreY on $20-50 $50-100 Not nice 10-20% other than Christmas; you'll be
DOORMAN 00
cnristrnan) remembered if you do.
HAIR OR NAIL
Super If the owner serves you, tip as
SALON/ 90% <15% 15-25% >25% 25-50%
cheap normal. it's antiquated not to.
BARBERSHOP
waftbutwhy.com
This table nicely fills in key gaps in my previous knowledge. The basic idea with the
low/average/high tipping levels used above is that if you're in the average range, you're fine
and forgotten. If you're in the low or high range, you're noticed and remembered. And service
workers have memories like elephants.
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What Tipping Well (Or Not Well) Means For
Your Budget
Since tipping is such a large part of life, it seems like we should stop to actually understand
what being a low, average, or high tipper means for our budget.
Looking at it simply, you can do some quick math and figure out one portion of your budget.
For example, maybe you think you have ioo restaurant meals a year at about $25/meal -- so
according to the above chart, being a low, average, and high restaurant tipper all year will cost
you $350 (4% tips), $450 (18% tips), and $55o (22% tips) a year. So in this example, it costs
a low tipper $loo/year to become an average tipper and an average tipper $loo/year to
become a high tipper.
I got a little more comprehensive, and came up with three rough profiles: Low Spender, Mid
Spender, and High Spender. These vary both in the frequency of times they go to a restaurant
or bar or hotel, etc., and the fanciness of the services they go to -- i.e. High Spender goes to
fancy restaurants and does so often, and Low Spender goes out to eat less often and goes to
cheaper places (more details here). I did this to cover the extremes and the middle--you're
probably somewhere in between.
Annual Tipping Budget For
Different Types of Tippers
Low Average High
Tipper Tipper Tipper
LOW SPENDER
(Buys Cheap
Tipped Services and
$171 $313 $434
Not Often)
MID SPENDER
(Buys Average-
Priced Tipped $672 $1,340
Services an Average
Amount)
BIG SPENDER
(Buying Expensive
Tipped Services
$2,225 $3,750 $5,760
Often)
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Other Factors That Should Influence Specific
Tipping Decisions
One thing my interviews made clear is that there's this whole group of situation-related
factors that service industry workers think are super relevant to the amount you should tip --
it's just that customers never got the memo. Most customers have their standard tip amount
in mind and don't really think about it much beyond that. Here's what service workers want
you to stop not considering when you tip them:
Time matters. Sometimes a bartender cracks open eight bottles of beer, which takes 12
seconds, and sometimes she makes eight multi-ingredient cocktails with olives and a whole
umbrella scene on each, which takes four minutes, and those two orders should not be tipped
equally, even though they might cost the same amount. Along the same lines—
Effort matters. Food delivery guys are undertipped -- they're like a waiter except your table
is on the other side of the city. $2 really isn't a sufficient tip (and one delivery guy I talked to
said 20% of people tip nothing) -- $3 or $4 is much better. And when it's storming outside?
The delivery guys I talked to all said the tips don't change in bad weather -- that's not logical.
Likewise, while tipping on takeout orders is nice but not necessary, one restaurant manager
complained to me about Citibank ordering 35 lunches to go every week, which takes a long
time for some waiter to package (with the soup wrapped carefully, coffees rubber-banded,
dressings and condiments put in side containers), and never tipping. Effort matters, and that
deserves a tip.
Their salary matters. It might not make sense that in the US, we've somewhat arbitrarily
deemed certain professions as "tipped professions" whereby the customers are in charge of
paying the professional's salary, instead of their employer -- but that's the way it is. And as
such, you have some real responsibility when being served by a tipped professional that you
don't have when being served by someone else.
It's nice to give a coffee barista a tip, but you're not a horrible person if you don't because at
least they're getting paid without you. Waiters and bartenders, on the other hand, receive
somewhere between $2 and $5/hour (usually closer to $2), and this part of their check usually
goes entirely to taxes. Your tips are literally their only income. They also have to "tip out" the
other staff, so when you tip a waiter you're also tipping the busboy, bartender, and others. For
these reasons, it's never acceptable to tip under 15%, even if you hate the service. The way to
handle terrible service is to complain to the manager like you would in a non-tipping situation
-- you're not allowed to stiff on the tip and make them work for free.
Service matters. It seems silly to put this in because it seems obvious, and yet, Michael
Lynn's research shows that the amount people tip barely correlates at all to the quality of
service they receive (Luckily, Lynn's research also shows that service workers think service
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quality does correlate to tip amount, so the incentive system still works). So while stiffing isn't
okay, ifs good to have a range in mind, not a set percentage, since good service should be
tipped better than bad service.
11 Other Interesting Findings and Facts:
1) Different demographics absolutely do tip differently. "Do any demographics of
people -- age, gender, race, nationality, sexual orientation, religion, profession -- tend to tip
differently than others?" ran away with the "Most Uncomfortable Question to Ask or Answer"
award during my interviews, but it yielded some pretty interesting info. I only took seriously
a viewpoint I heard at least three times, and in this post, I'm only including those viewpoints
that were backed up by my online research and Lynn's statistical studies.
Here's the overview, which is a visualization of the results of Lynn's polling of over i,000
waiters. Below, each category of customer is placed at their average rating over the i,000+
waiter surveys in the study:
Tipping Spectrum
(average rating of each group's tipping
behavior based on a survey of over 1,000 waiters)
All Female
Dining Gay Gay
Parties Women Men
Foreigners Middle All Male
The Young Aged Dining
Teenagers Elderly Adults Adults Pales
1 Average (Above Ave
Blacks Jews Women Men
Christians Whites
Couples
Hispanics
On a Date
Coupon Asians
Users Smokers
Families
With Small
Children waitbutwhy corn
Fascinating and awkward. Throughout my interviews, I heard a lot of opinions reinforcing
what's on that chart and almost none that contradicted it. The easiest one for people to focus
on was foreigners being bad tippers, because A) it's not really a demographic so it's less
awkward, and B) people could blame it on them "not 'mowing," if they didn't want to be mean.
Others, though, scoffed at that, saying, "Oh they know..." As far as foreigners go, the French
have the worst reputation.
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People also consistently said that those who act "entitled" or "fussy" or "like the world's out
to get them" are usually terrible tippers.
On the good-tipping side, people who are vacationing or drunk (or both) tip well, as do
"regulars" who get to know the staff, and of course, the group of people everyone agrees are
the best tippers are those who also work in the service industry (which, frankly, creeped me
out by the end -- they're pretty cultish and weird about how they feel about tipping each other
well).
2) Here are six proven ways for waiters to increase their tips:
• Be the opposite gender of your customer
• Ideally, be a slender, attractive, big-breasted blond in your 3os
• Introduce yourself by name
• Sit at the table or squat next to it when taking the order
• Touch the customer, in a non-creepy way
• Give the customer candy when you bring the check
Of course those things work Humans are simple.
3) A few different people said that when a tip is low, they assume the customer
is cheap or hurting for money, but when it's high, they assume it's because they
did a great job serving the customer or because they're likable (not that the
customer is generous).
4) When a guy tips an attractive female an exorbitant amount, it doesn't make
her think he's rich or generous or a big shot -- it makes her think he's trying to
impress her. Very transparent and ineffective, but she's pleased to have the extra money.
5) Don't put a zero in the tip box if it's a situation when you're not tipping -- it
apparently comes off as mean and unnecessary. Just leave it blank and write in
the total.
6) According to valets and bellmen, when people hand them a tip, they almost
always do the "double fold" where they fold the bills in half twice and hand it to
them with the numbers facing down so the amount of the tip is hidden. However,
when someone's giving a really great tip, they usually hand them the bills unfolded and with
the amount showing.
7) Some notes about other tipping professions I didn't mention above:
• Apparently no one tips flight attendants, and if you do, you'll probably receive free
drinks thereafter.
• Golf caddies say that golfers tip better when they play better, but they always tip the
best when it's happening in front of clients.
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e Tattoo artists expect $10-20 on a $100 job and $40-60 on a $400 job, but they get
nothing from 3o% of people.
e A massage therapist expects a $15-20 tip and receives one 95% of the time -- about
half of a massage therapist's income is tips.
e A whitewater rafting guide said he always got the best tips after a raft flipped over
or something happened where people felt in danger.
e Strippers not only usually receive no salary, they often receive a negative salary -- i.e.
they need to pay the club a fee in order to work there.
•
8) According to Lynn, tips in the US add up to $40 billion each year. This is more
than double NASA's budget.
9) The US is the most tip-crazed country in the world, but there's a wide variety
of tipping customs in other countries. Tipping expert Magnus Thor Torfason's research
shows that 31 service professions involve tipping in the US. That number is 27 in Canada, 27
in India, 15 in the Netherlands, 5-io throughout Scandinavia, 4 in Japan, and o in Iceland.
The amount of tipping in a country tends to correlate with the amount of
corruption in the country. This is true even after controlling for factors like national GDP
and crime levels. The theory is that the same norms that encourage tipping end up leaking
over into other forms of exchange. The US doesn't contribute to this general correlation, with
relatively low corruption levels.
10 Celebrities should tip well, because the person they tip will tell everyone they
know about it forever, and everyone they tell will tell everyone they know about
it forever.
For example: A friend of mine served Arnold Schwarzenegger and his family at a fancy lunch
place in Santa Monica called Cafe Montana. Since he was the governor, they comped him the
meal. And he left a $5 bill as the tip. I've told that story to a lot of people.
e Celebrities known to tip well (these are the names that come up again and
again in articles about this): Johnny Depp, Charles Barkley, David Letterman, Bill
Murray, Charlie Sheen, Drew Barrymore
e Celebrities known to tip badly: Tiger Woods, Mariah Carey, LeBron James, Heidi
ICIum, Bill Cosby, Madonna, Barbara Streisand, Rachael Ray, Sean Penn, Usher
•
I'll finish off by saying that digging into this all week has made it pretty clear that it's bad to
be a bad tipper. Don't be a bad tipper. As far as average vs. high, that's a personal choice and
just a matter of where you want to dedicate whatever charity dollars you have to give to the
world. There's no shame in being an average tipper and saving the generosity for other places,
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but I'd argue that the $200 or $500 or $1,5oo/year it takes (depending on your level of
spending) to become a high tipper is a pretty good use of charity money. Every dollar means
a ton in the world of tips.
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