EFTA01143678.pdf
dataset_9 pdf 420.4 KB • Feb 3, 2026 • 22 pages
From: How to Academy <1
To: j <jeevacation(2gmail.corn>
Subject: Hiring people the Google Way, Freakonomics, Hitler's Last Gamble, Future of China, Russia, India
and US.
Date: Tue, 12 May 2015 13:46:24 +0000
Lo. Spring Programme and Highlights
18.05.2015
Evening Event, 6.45pm•8pm
how to: Attract the Most Talented People to your Business (and make your
Workplace the best in the world.)
with Laszlo Bock, Head of People Operations at Google, Matthew Taylor, Chief Executive
of the RSA.
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Google receives more than two million unique job applications a year. Now, Laszlo
Bock, the innovative head of their People Operations has written the ultimate guide
to attracting the most talented to your business and how to ensure that the best and
brightest succeed....
Read more and book now
NEXT FORTNIGHT HIGHLIGHTS
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20.05.2015
Lunchtime Event
how to: Clone a Mammoth.
(The science of bringing
extinct species back to life.)
with Beth Shapiro, one of the
leading ancient DNA specialists
in the world.
Read more and book now
21.05.2015
how to: Ardennes 1944. Hitler's Last Gamble
with Antony Beevor
The Western Counterpart to Stalingrad.
This major talk by Antony Beevor. the bestselling author of
Stalingrad, Berlin. D-Day and The Second World War, timed to
coincide with the launch of his new book Ardennes 1944...
Read more and book now 02.06.2015
how to: How Not to Be Wrong:
The Hidden Maths of Everyday
Life
with Jordan Ellenberg
Read more and book now
04.06.2015
how to: Inequality: What Can
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Be Done? (A response to
Thomas Piketty's Capital)
with Professor Anthony B.
Atkinson -'The Godfather of
Inequality Economics'
Read more and book now
27.05.2015 Lunchtime Event
how to: When To: Rob a Bank. (A Rogue
Economist's Guide to the World)
with Stephen J Dubner: Bestselling Co-Author of
Freakonomics.
Read more and book now
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ECONOMICS
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11.06.2015 Lunchtime Event
how to: Misbehaving- The Making of Behavioural Economics
with Richard H. Thaler, bestselling co-author of Nudge.
This talk for the How To Academy coincides with the publication of Richard Thaler's new book on
behavioural economics.
Richard Thaler has spent his career studying the radical notion that the central agents in the economy are
humans—predictable, error-prone individuals. Traditional economics assumes rational actors. Early in his
research. Thaler realized these Spock-like automatons were nothing like real people. Whether buying an
alarm clock, selling football tickets, or applying for a mortgage, we all succumb to biases and make
decisions that deviate from the standards of rationality assumed by economists
Read more and book now
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BUSINESS
02.06.2015 12.06.2015
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how to: Innovations in how to: Negotiate
Leadership: A Masterclass with Gavin Presman
with Scott Morrison
Read more and book now Read more and book now
lir
12.06.2015 15.06.2015
how to: Write Better Copy: a full how to: Get Your Website
day masterclass in writing Noticed (A Masterclass in
persuasive headlines, driving traffic to your website
email/direct mail, brochures, through SEO, Paid, PR, Social &
strategy papers, internal Direct channels)
documents, newsletters, press with Filip Matous
ads and press releases.
with Steve Harrison
Read more and book now
Read more and book now
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PSYCHOLOGY
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16.06.2015
how to: Interpret Body Language (Taught by deaf trainers)
with Skyway Academy
Imagine that everyone you've ever spoke to heard the opposite message you tried to communicate. It is
possible that this has actually happened with some of the people you've spoke to today. What exactly is
your body telling people? What exactly is their body telling you?
With body language comprising up to 90% of our overall communication, this workshop taught by deaf
trainers, who necessarily have been analysing body language since birth, will help you become more
conscious of the signals you send and better at interpreting the signals sent by others....
Read more and book now
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POLITICS
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23.06.2015
how to: Understand Global Politics. The Future of the U.S, China,
Russia
with Graham Hutchings, Anand Menon, Desmond King
In this introductory evening to a 4-part Global Summit, How To Academy and Oxford Analytica will be
focusing on the future of the Great Powers.
Using the innovative and inspiring format of Oxford Analytica's flagship Autumn Conference, the expert
speakers will explore if Global power, whether defined in economic, political, military, ideological or other
terms, is slipping away from the countries, sources of ideas and institutions where it has been located for
the past few decades.
Is it congregating around different countries, nodes, organisations and frameworks, some of them
unfamiliar to us in the West? Do we now have few 'Great' powers and several big' ones, complicating the
diplomatic landscape at a time of major global challenges?
Read more and book now
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a
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LIFESTYLE
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24.06.2015
how to: Make the Transition from City Life to Self- Sufficient Rural
Living. (The `Good Life' on a Smallholding.)
with Simon Dawson
Following a drunken misunderstanding one New Year's Eve, Simon Dawson inadvertently found himself
leaving his lucrative life in London to start a smallholding on the wilds of Exmoor with his wife, Debbie. In
this talk for the How To Academy, Simon will tell us how to up sticks and realise for ourselves ' The Good
Life' and what adventures to expect along the way in transitioning from city to country life.
Read more and book now
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GRADUATES
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29.06.2015 - 30.06.2015
how to: Job Boot Camp (A two day workshop in finding a Job)
with Anastasia Baker, Frances Wilson, Edie Lush, Jasmine Billies, Judith Perle, Rachel
Spedding, Tanya De Grunwald
How do I write a stunning application letter? How can I make my CV stand out? How do I secure an
internship? How can I shine in an interview?
Don't despair: The How To Academy has the know-how
Building on the success of our Student Life-Skills jamborees. we have programmed a nuts-and-bolts,
back-to- basics two-day boot camp to meet the needs of students about to graduate and University
graduates starting out on the job market.
With a team of brilliant coaches, we promise you the wisdom and advice you can get nowhere else. Sign-
up to take the despair out of job-hunting and ensure you stay ahead of the game.
COURSE OUTLINE
The two day Boot Camp will start each day at 9.30am and finish at 5.30pm. There will be four 90 minute
sessions per day with an hour's lunch break in between.
The 8 Sessions will cover:
How To: CVs - how to present and sell yourself....
How To: Internships - what they teach you. and how they help your career....
How To: Careers - choosing one, finding vacancies in your dream field and staying motivated as your job
hunt progresses....
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How To: Network - networking and putting yourself out there in the right places....
How To: Cover Letters - how to wow with a sheet of writing....
How To: Interviews - what employers are looking for and how to steer the conversation....
How To: Be Self-Employed - creating your own job and changing the current landscape....
How To: Impress Recruitment Consultants....
Read more and book now
PARTNER EVENTS
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19.05.2015 Evening Event, 6.30pm
Defeating cancer: reasons to be hopeful
with Will Self, Professor Paul Workman, Professors Johann de Bono and Karol Sikora
You will hear from an array of internationally-renowned and inspirational speakers who will reflect upon the
latest in cancer research and treatment and discuss why this should give us cause for hope.
In the prestigious surroundings of the Royal Society, acclaimed writer Will Self will make the opening
speech to guests. setting the scene and the challenge for our experts. These will include world-leading
scientist...
Read more and book now
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- Document ID
- 0e05437d-160d-4af5-a86b-1a9678a950a3
- Storage Key
- dataset_9/EFTA01143678.pdf
- Content Hash
- c765cd7e829f8916c35df9022f1668bf
- Created
- Feb 3, 2026